Feedback section provides visual analytics and insights into customer feedback patterns, helping you understand trends, identify top issues, and track the voice of your customers over time.
The feedback section shows:
- Feedback volume trends: How much feedback you're receiving over time.
- Company breakdown: Which organizations are providing the most input.
- Topic analysis: Common themes and issues in customer feedback.
- Impact metrics: How feedback relates to business value and priorities.
Getting feedback into the system
Before you can analyze feedback, you need to get it into Miro Insights. You have three options: automatic imports, one-time imports, or manual entry.
Automatic import
Connect your existing tools to continuously sync customer feedback.
✏️ You need to be an admin to set up integrations. Learn more about setting up integrations.
Available integrations:
- Intercom: Sync customer details, conversations, feedback, and requests
- Zendesk: Import customer conversations, feedback, and requests
- Gong: Sync customer conversations, details, feedback, and requests
- Clari: Import customer conversations, details, feedback, and requests
- Zoom: Sync customer conversations, details, feedback, and requests
- Chorus: Import customer details, conversations, feedback, and requests
- Zoom Revenue Accelerator: Sync customer conversations, details, feedback, and requests
These integrations let AI automatically analyze customer feedback and link it to your features.
One-time import
Import feedback from files or other tools:
- Productboard: Import feedback by uploading a CSV export.
- Upload CSV: Drop a CSV file or click to select from your desktop.
To import feedback via CSV:
- Select Import to open the import dialog.
- In the One Time Import section, select Productboard or Upload CSV.
- Follow the prompts to upload your file and map the fields.
💡 If you're using Productboard, refer to their documentation on exporting feedback to get the correct CSV format.
Adding feedback manually
Create new feedback items directly in Miro Insights:
- Select New Feedback to open the creation dialog.
- Enter summary: Brief description of the feedback.
- Add attachments: Include relevant files or documents.
- Set feedback URL (optional): Link to original source.
- Select or create person: Choose the feedback provider.
- Choose company: Associate with requesting organization.
- Link related features: Connect to relevant backlog items.
- Set provided date: When the feedback was originally given.
- Assign owner: Internal team member responsible for follow-up.
- Select Add.
This manual process is ideal for capturing feedback from meetings, calls, or sources that don't have direct integrations.
Viewing and customizing your feedback display
Once you have feedback in the system, you can customize how you view and analyze it.
Understanding the charts
By default, the feedback section displays two main charts:
- Feedback volume over time: A line chart showing the number of feedback items received in a given period.
- Feedback by company: A bar chart breaking down feedback volume by the companies providing it.
You can hide/show charts by toggling the chart icons in the top-right corner of the feedback section.
The main chart displays feedback volume over time, helping you:
- Identify trends: See if feedback is increasing or decreasing.
- Spot patterns: For example, recognize seasonal or cyclical feedback patterns.
- Track improvements: Monitor if product changes reduce negative feedback.
- Plan resources: Anticipate support and development needs.
Access from canvas
Feedback analysis is also available through the Insights side panel on your Miro boards. This allows you to access customer feedback and insights, then add relevant feedback items to your canvas to support discussions and connect customer voice directly to your visual planning sessions.